You've given your last boring BPA
presentation!
If
you want to present your BPA circulation statement
dynamically, you need to do more than crunch numbers. By
adding one of the creative strategies from this free
Webinar, your next BPA presentation will have maximum
impact. Brooklyn-based Josh
Gordon, a 20-year space sales veteran, and author of
the book, "Presentations That Change Minds",
will show you the five key strategies to making
effective use of your BPA data on your next sales
call.
Josh is a master presenter who will show you how
to use BPA data to make your presentations more dynamic.
He will take you step-by-step as you plan, create and
present your BPA audited data in a more dynamic way than
you ever thought possible. He will also discuss the
various paragraphs of the BPA statement and their
relevance to advertisers and media buyers.
During this session, Josh will show you how
to:
- Fuse an idea with BPA data to make them both
more compelling
- Use your BPA circulation statement to sell a
dynamic view of your market
- Use BPA data to sell a quality advantage
- Sell the value of verified data (or selling
against an unaudited publication)
- Use BPA data to make agency friends
So don’t miss this opportunity to learn and
understand the advantage of selling with a BPA audit
statement!
Register yourself and your sales team
today!
And don’t forget, all BPA Webinars are FREE. So
if you are unable to participate in the live session,
register now so you can access the archive at a more
convenient time.
If you
prefer not to receive email about BPA Worldwide Events,
click here.
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Who Should
Attend
This two-part presentation is designed for
anyone interested in learning how to utilize their
BPA data more efficiently, including managers,
directors, publishers and all B-to-B and consumer
executives responsible for:
- Ad Salespeople
- Publishers
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