Press Releases

These are the press releases associated with Josh Gordon's books.

 

Press Releases from "Presentations That Change Minds"

There are presented in Word format so they can be edited easily. 

If this is a problem send the author an email at jgordon5@verizon.net

Presentation facts:

1. Most persuasive presentations begin with a story, not a joke.

2. “Sharing facts” and “offering a solution” are the persuasive strategies used most often in presentations.

3. Sharing facts, offering a solution, and creating audience involvement are the strategies presenters say are “most persuasive.”

4. Different persuasive strategies work best in six different industries.

5. The funniest presenters are in the medical field.

6. Understanding audience needs and being well prepared

are chosen as being “the biggest trust builder."

7. Hi Tech professionals face the most competitive environments

8. Financial Industry professionals face hostile audiences more than others

 

Financial services:

 1. Financial Service professionals persuade first through “involvement.”

 

 2. Financial Service professionals build trust differently. 

 

 3. Financial Service professionals work harder to begin presentations,

but not with jokes.

 

 4. Financial Industry professionals face hostile audiences more than others.

 

Political:

 1. New Study Shows Democrats and Republicans Persuade Differently.

 

 2. Democrats pick “being well-prepared” as their top trust building activity, Republicans pick “understanding the audience’s needs.”

 

 3. Republicans pick Ronald Reagan as the most persuasive presenter of our time, Democrats pick Bill Clinton. 

 

 4. Among candidates who could run for president in 2008, Democrats pick Colin Powell as most persuasive, Republicans pick Rudy Giuliani.

 

 5. Among candidates who could run for president in 2008, women pick Colin Powell as most persuasive, men pick Rudy Giuliani.