Can
Can you move your next audience from...
"point A" to "point B"?
"Presentations That Change Minds", the first book written exclusively
on the persuasive presentation, shows how to move your next audience.
Every audience needs a different persuasive approach. Some are moved by logic, others by emotion. Some audiences need to see a problem solved or a return on investment, others are persuaded though an inspiring message. Each approach is done differently. You plan, create, and share a presentation that persuades through logic differently than one that persuades through an inspirational message. This book shows you how to succeed at all approaches!
About the book:
Through two surveys on thousands of presentation 
professionals, (see
survey results), research on the most persuasive presenters of our time,
and dozens of contemporary interviews, author, Josh Gordon, has identified
the only 14 persuasive strategies you will ever need to dramatically increase
your persuasion power.
Each of these 14 strategies is a chapter which contains:
· A real
world example of how a well known public figure used the strategy
· An
explanation of how the strategy changes an audience’s mind
· Dangerous
assumptions to avoid
· Ways
to anticipate and find opportunity
· Preparation
tactics so you face every audience with a plan to win and with winning
confidence
·
Presentation
tips for maximum impact
· Specific
ways of securing commitment, change, or a sale
Click to learn more about the training session being offered:
Buy it now!
Click here for to read a special pre publication offer from Amazon.com
It's a system based on ground breaking research
Based
on comprehensive research involving over two thousand professional presenters,
research on the greatest persuasive presenters the world has ever known, and
over fifty contemporary
interviews presentation guru Josh Gordon (Author of Selling 2.0 and Tough
Calls) takes you step-by-step through the entire empowering process.
………….
January
2007 Chinese language version released 
Visit "Presentations That Change Minds" on the McGraw-Hill website
Click here for to read a special pre-publication offer from Amazon.com (offered with a later revised prepublication cover!)